(Reuters) – Thousands of BRITISH political advertising is missing from Facebook’s searchable advertisement database on Tuesday, giving investigators the ability to track political ads, and two days before the british elections in the country.
FILE PHOTO: a Silhouette of a laptop, users will see the addition of a screen projection of Facebook logo in this photo illustration, March 28, 2018. REUTERS/dado Ruvic/Illustration
Facebook’s ad library, which was launched in the uk by 2018, there will be a public resource for users to keep track of political advertising on the platform.
The problem is, for the first time, being reported by Sky News, on advertisements, from the ruling Conservative y, the Brexit is a y, and the Liberal Democrats. It was not immediately clear if the labour party adverts have been taken away.
Facebook declined to answer as to the cause of the problem, or if it is, it would have to be resolved.
“We are well aware of the fact that people are having problems with access to the ads, the ads, the library, and we are working to resolve the issue as quickly as possible,” a Facebook spokesperson said in a statement.
Facebook’s ad library is a key component of the social-media giant’s efforts to become more transparent about their role in the elections, but the researchers say that it is not possible to maintain and it is not a useful targeting data, such as geographical information, in the united kingdom.
Vintage Shiza, a research consultant with the WhoTargetsMe, an advocacy group that tracks the digital and political advertising, called the ads will be effective ‘disappearance’ of a catastrophic failure.”
“If you’re a researcher, you expect to be able to go back and check the data. You can’t expect the library to suddenly lose half of his book,” Shiza, told Reuters in a telephone interview.
Some of the ads are published to be searchable by ID number on the original ad, but it is not by the usual methods of searching for names or keywords, Reuters has found.
A Facebook ad is carried out by the BRITISH Prime minister, Boris Johnson, and will be paid for by The Conservative y, and was one of the ads in the absence of the usual methods of searching Facebook’s public directory database, on the week of the country’s general elections in the country. Facebook, via REUTERS
In one example, an ad run by the prime Minister, Boris Johnson’s Facebook page on Dec. 4 to ask voters to “end the chaos, to respect the referendum and to get it done”, it can only be set in the database by searching for 15-digit ID number.
Social media companies are sharing more information about the political advertisements, after U.S. intelligence found that Russia, facing U.s. voters, social media content, including advertisements, in order to try and influence the 2016 election. Russia denies the accusations against him.
In October, the London-based privacy advocacy group, Privacy International issued a report saying that Facebook and Twitter are the Alphabet, Google is still unable to provide sufficient transparency to users worldwide over the issue.
Facebook has also come under fire in recent months over the decision not to fact-check political ads for you. CEO Mark Zuckerberg has defended this position with the argument that Facebook doesn’t want to stifle the freedom of speech, but he has also said that the company will be looking at how policies can be fine-tuned.
Reporting Elizabeth and Illustrator in San Francisco; Editing by Sonya Hepinstall