Sugary soft drinks after 2018 not more to purchase on secondary schools
Dutch frisdrankproducenten stop at the end of 2018 with the sale of sugary soft drinks in high schools.
The lightvarianten of these products continue to be available, ” says director Raymond Gianotten of the trade association is a Dutch Association of soft Drinks Tuesday at RTL News.
According to Gianotten wants the industry to “help young people to make a healthy choice”. Therefore, like the producers after 2018 in secondary schools, only the lightvarianten of their products, with little or no calories.
The director of the trade association says that there are still a number of contracts, “but what concerns us is this measure as quickly as possible.”
Also in the lightvarianten of well-known soft drinks is doubt to how they are healthy. Nonsense, Gianotten. “There is nothing wrong with that. They contain no sugar (but sweeteners such as stevia, red.) and hardly any calories.”
The whole of the European frisdrankindustrie spoke earlier to ensure that in 2019 in the whole of Europe, only so-called low-calorie and calorie-free soft drinks in high schools are offered.
Gianotten said that the frisdrankproducenten like to contribute to solutions to obesity among young people continue to drop. To this end, there have been no marketing activities more focused on children up to 13 years and is the frisdrankindustrie, for example, is not active in primary schools.