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Snapchat apologizes for ‘limp Rihanna’ or ‘pit’ Chris Brown’ ad

Snapchat apologized for allowing an ad to be placed on the platform that asked viewers if they would instead of “the blow of Rihanna” or “punch Chris Brown.”

(Reuters)

Snapchat apologized this week after users slammed the social media platform for the “faithful” ad asks users if they would prefer to “snap Rihanna” or “punch Chris Brown.”

The ad was placed for the “Rather a” game on Snapchat and only visible for the users in the US seemed to be referring to the 2009 attack the two singers. Brown was convicted for attacking Rihanna, his girlfriend at the time, the night before the 2009 grammy’s. Rihanna was left with visible bruises and bruises on her face.

Is it just me, or is this ad popped up on my Snapchat very religious? Like what were they thinking with this? pic.twitter.com/7kP9RHcgNG

— Royce Mann (@TheRoyceMann) March 12, 2018

Brown was sentenced to five years conditionally, and 180 days of community labor after pleading guilty to felony assault and making criminal threats.

Chris Brown was sentenced after assault then-girlfriend Rihanna in 2009.

(Reuters)

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Several Snapchat users were outraged at the ad, that is the “light of domestic violence.” A person called the “very religious,” while others are called “disgusting” and “disrespectful.” The ad even caught former first daughter Chelsea Clinton’s attention on Twitter.

Just terrible. Terrible that anyone thinks this is funny. Horrible that someone thinks that this is appropriate. Horrible that any company would approve. Thank you Brittany for calling this out.

— Chelsea Clinton (@ChelseaClinton) March 12, 2018

“Just terrible. Terrible that anyone thinks this is funny. Horrible that someone thinks that this is appropriate. Horrible that any company would approve. Thank you Brittany for calling this out,” Clinton tweeted.

Snapchat said in a statement to BBC Newsbeat, the advertisement is published “in error” and is removed.

“The ad is reviewed and approved in error, as it is contrary to our advertising guidelines. We will immediately remove the ad last weekend, once we became aware,” Snapchat’s statement said.

“We find it unfortunate that this happened.”

Snapchat’s advertising policy states that all ads are reviewed and approved before going live on the app. Ads that are “shocking, sensational or disrespectful content” are prohibited.

Katherine Lam is a breaking and trending news digital producer for Fox News. Follow her on Twitter via @bykatherinelam

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