SBS and extend cooperation to broadcast football games

SBS and extend cooperation to broadcast football games

Photo: ProShots

SBS Broadcasting and also this season work around all voetbalbeelden which SBS has the rights. This means, inter alia, that the main draw of the Champions League again to see is on and in the NUsport app.

That are SBS and NOW.en-owner Sanoma agreed.

In addition to liveduels and all the summaries from the Champions League, who is also on tv-station Veronica broadcasted, transmits also all the other football from which SBS the rights-holder is. That includes all training duels of the Dutch national team, all the summaries of the Jupiler League, and all the summaries and a few liveduels of the tournament for the KNVB-cup.

The past two seasons worked on the football field already closely with the SBS channels, SBS6 and Veronica. Had Sanoma still the majority of the shares of these stations in the hands. Now SBS Broadcasting recently the property has become of Talpa had new appointments be made.


NOW.en editor-in-chief Gert-Jaap Hoekman is very pleased with the result of this process. “The Champions League is one of the most important football tournaments. We are proud that we can broadcast on but also find it great to see that it is appreciated that the morning after a matchday all highlights clearly present.”

Also SBS is very satisfied. “We are pleased that our collaboration with to continue, the football fans are here in the last two years to become accustomed. It’s a cross-pollination between online and linear live tv, which contributes positively to the overall experience of for example the Champions League. For our offers so value addition to our broadcasts on our channels, and our own online platforms,” said an SBS spokesperson.


The team represents the Netherlands this season in the main draw of the Champions League. The first round is on 12 and 13 september.

The Locals play on september 13 at The Bowl against Manchester City.

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