News

Research: ‘There are too many new clothes unnecessarily destroyed’

During the sales, we think about the mountains of clothes that traders will not be sold. What happens with the items that even during the period of bargains linger? Dutch research indicates that often there is too much clothing produced, and therefore to many unnecessary is destroyed.

© iStock

Trends can be misinterpreted, fits are less flattering than expected, certain sizes do not sell well or people buy less than in advance, it was thought: all reasons for a surplus of clothing. But what actually happens to that surplus?

CSR Netherlands, an organization committed to corporate social responsibility, asked to Conclusr to do research on this topic in the Netherlands. This study shows that 21.5 million items of clothing cannot be sold. That is a pretty large number. That’s not only bad news for the merchants and brands – the mountain of unsold clothes provides for a revenue loss of 313.5 million euro, but also for the environment.

From the shop to the vernietigingsoven

A part of these items is sold at outlets where the items of clothing for greatly reduced prices. Also a part to good causes. Nevertheless, there remain 1.2 million of clothes on that are either burned or crushed. Of the garments which by the shredder are gone, is often felt.

The surpluses are in this way destroyed, even if it is to expensive name brand clothing, because the market is otherwise disturbed could get. There is, therefore, also not often communicated about these surpluses.

Environmental damage

Share

Clothing costs, however, a lot of energy and human labor to produce.

Clothing costs, however, a lot of energy and human labor to produce. CSR Netherlands is alarming for the environment that there are so many restkledij is destroyed. They suggest that companies take measures to avoid this problem. If demand and supply are better coordinated, there is less loss and less damage to the environment. “The speed of information in the chain can be shortened with ‘Electronic Data Interchange’. This pos information from the store daily back to wholesalers and manufacturers, that their planning and production, can customize sounds on the website of the CSR Netherlands.

Infographic waste clothing © Canva

But also the consumer is often a surplus of clothes in his or her closet. Think twice before you buy something, even if it is cheap, because if you will not wear, the acquisition is a bad move for your wallet and the environment. Throw clothes also never in the garbage. Find out here why you your ecological footprint can be reduced by less and more shopping.

Follow us

Don't be shy, get in touch. We love meeting interesting people and making new friends.

Most popular