A sign at the Crossroads Pawn & Audio pawn shop poked fun at Dick’s Sporting Goods.
(David Hardee/Crossroads Pawn & Audio)
A pawn shop in South Carolina has poked fun at Dick’s Sporting Goods with a sign advertising the company sells assault rifles in contrast to the large retailer.
The Crossroads Pawn and Audio in Little River, S. C., a sign of previous week in which We sell AR-15’s, because we’re not Dick’s.”
The character was a tongue-in-cheek jab at the sporting goods stores and announced in February that it would not sell assault-style weapons after the deadly Park shooting at a school. The shop has also announced that it would be a ban on the sale of all weapons to anyone under 21. After the retailer’s decision to stop the sale of the weapons, several major gun manufacturers announced they were severing ties with the company.
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The pawn shop will put the sign for the deadly shooting at a school in Santa Fe High School in Texas, WPDE reported. The character was met with a backlash from residents who felt that the sign was offensive.
“I think it’s very offensive,” Ernest Carson of Socastee told WPDE-TV.
However, a few of the residents felt the character was humorous.
“I love it, it is funny and gets the point across,” a social media user wrote on Facebook.
Despite the backlash, the company said that it has received, more business to follow the board.
“We have a few people, you know, who were not in favor of the character, but our positive feedback really compensated by the negative feedback,” Barbara Davey, the store manager, told WPDE.
Davey pointed out, some people were angry at the board, because the store was situated on the road from North Myrtle Beach High School.
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“I think they are angry is because we are, you know, in a somewhat close proximity to the high school. But in no way do we advocate for or support of the tragedies that are going on in this country,” Davey said.
She continued that the sign was for the support of the Second Amendment.
“We want to be able to help the community keep their families safe, to keep themselves safe, to plead, you know, responsible gun ownership,” Davey said.
The store released a statement on their Facebook page about the board.
“We would like to take this opportunity to thank everyone for their support. But with the tremendous outpouring of positive reinforcement comes from those who don’t have the same views. We respect everyone’s personal opinion. We also want to clear up any confusion. An AR-15 is NOT a combat weapon, or a tactical assault rifle. And in no way are the horrific massacres happening with our children and in our schools acceptable. This violence must stop. But it is not the guns killing innocent Americans. We will continue to take steps to strengthen and advocate for responsible gun ownership. We will also continue to be proud supporters and members of the NRA – National Rifle Association of America. Again, from our family, we thank you all,” the statement read.