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Misleading suikerclaims: ‘Manufacturers to search for loopholes to the law on

The Consumers ‘ association is calling on manufacturers to stop using the cover-up of added sugar, which makes products for a healthier appear to be, they are in reality. The misleading suikerclaims also foodwatch, a thorn in the side. So what is the problem?

As more and more consumers are trying to be more conscious of food to eat, and to cut down on the sugar, that is, they are made by manufacturers are not always more convenient. In the package there are claims such as “no refined sugar” and “no added sugar”, but in the meantime, there is a kokosbloesemsuiker, agavestroop, maple syrup, and fruit juice in the product.

While they may be healthier, seem to be, these sugars have the same effect on the body as regular sugar. “The body doesn’t differentiate between natural sugars found in fruit – fructose and added sugars,” said Hanno Pijl, physician, and professor of diabetology of the university of Leiden Universitair Medisch Centrum (leiden university medical center), formerly of NU.nl.

Names for sugar:

  • Ingredients such as sugar, milk sugar, and fructose in the label is easy to spot as sugar is
  • Also, glucose-fructose syrup, isoglucose, lactose (milk sugar), dextrose (grape sugar) and fructose (grape sugar) are the sugars of the
  • Regular sugar will not be immediately apparent, as in sugar, such as honey, apple juice, maple syrup, and dadelpasta, cranberry sauce, and fruit concentrate

Babs van der Post, the Dutch Consumers ‘ association: “the Manufacturers should, therefore, discontinue the use of misleading suikerclaims. The Dutch Food and consumer product safety Authority and the ministry of Health, Welfare and Sport will have overall responsibility for ensuring that this happens soon.”

Also, foodwatch believes that the manufacturers are being honest about their product’s and in the back of the pack. The voedselwaakhond raised in 2018, with a number of claims that are in conflict with the rules relating to ‘no added sugar’ on the Dutch Advertising Code Committee. “We were in the right, but the claims are not of the pack is gone,” according to Frank’s Article of foodwatch.

Own claims

Find manufacturers, according to the Consumer federation and foodwatch, the meshes of the law. Thus, should they be allowed to claim “no added sugar” does not use sugar or any other ingredients to be added for appropriate sweetness. Article: “the Manufacturers are claiming, for example, that the add-on appelsapconcentraat referred to as a thickener and not as a sweetener. It is such a suikerclaim be allowed.”

“Recently, has also appeared all of a sudden claim to be “0 per cent of refined sugar’, the manufacturer’s own claims.”
Check your email from the of the Branch, Consumers ‘ association

“Recently, has also appeared all of a sudden claim to be “0 per cent of refined sugar’, the manufacturer’s own claim,” says Van der Post. It turns out not to be the official nutrition claim, and the NWVA is conceived as a ‘sugar-free’. According to the law should be a product rather than a maximum of one-half gram of sugars per 100 g or ml or less may be contained. “This is not the case for this claim, but it is not enforced.”

Rob Mark, a professor of neuropsychology and psychopharmacology at Maastricht University, support the initiative, and it would be for the government to want to take more control, to take. “Consumers have a right to know what they are eating, and what voedingsmiddelenfabrikanten in their products and to stop. A deliberate misrepresentation on the part of manufacturers is typical, unfortunately, of our strong, market-based society,” he said. “It appears that we are not only on the agro-food sector to do the work.”

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