FILE PHOTO: the Telecom Italia logo is seen at its headquarters in Rozzano district in Milan, Italy, May 25, 2016. REUTERS/Stefano Rellandini
MILAN (Reuters) – Telecom Italia (TIM) said on Monday it reached a deal with digital, the global sports, a provider DAZN Group, Italy’s largest telephone company for the transmission of a wide range of sports events to its video streaming platform, TIM’s Vision for the future.
The tie-up follows similar moves by a growing number of telecom companies in the hope of retaining the customers by providing them with a broader range of video content.
Earlier this year, TIM and sealed a deal to bring the Comcast Corp unit Sky Italia, which will provide the platform, including seven of the top 10 games of the Serie A and the UEFA Champions League tournament.
On Tuesday, TIM’s regular customers, who make use of the TIM box for the streaming apps to get access to DAZN, which, in Italy, has three top-level Serie A football matches in a week.
TIM will offer its customers access to the Heavens, and to DAZN the streaming of content in a bundle pack for 29.99 euros ($33.05 per month for the phone, the group said.
Reporting by Elvira Pollina; Editing by Lisa Shumaker