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In the AMERICAN charm offensive, the chinese Huawei launches ad to combat the dark image

WASHINGTON (Reuters) – Huawei Technologies ran a full-page ad in major U.S. newspapers on Thursday, urging readers not to believe everything you hear,” about the Chinese tech company, when it defends itself against the accusations of his equipment can be used to spy.

FILE PHOTO: The logo of Huawei is seen at the Mobile World Congress in Barcelona, Spain February 26, 2019. REUTERS/Sergio Perez/File Photo/File Photo/File Photo

The world’s largest telecommunications equipment maker, which has been charged with fraud in connection with U.S. sanctions against Iran, touted her assistance in the disaster-ridden countries such as Chile and Indonesia, and his work to connect with the undeserved over the whole world.

“Our doors are always open. We would like the AMERICAN public to get to know us better,” the ad states, noting that the U.S. government has “developed a number of misunderstandings about us.”

The ad ran in the Washington Post, the New York Times, the Wall Street Journal, Politico, USA Today, and the Los Angeles Times, said Huawei spokesman Chase Skinner.

The move is part of an unprecedented public relations blitz, launched last month with a 25-minute interview broadcast on the state-controlled China Central Television (CCTV) with Huawei Chief Executive Ren Zhengfei. Interviews on the BRITISH BBC and the American broadcaster CBS quickly followed.

In the CCTV segment, Zhengfei took from the global press against his company and pointed to the rationale behind the media pressure.

“My public relations department forced me,” a smiling Ren told CCTV. “I need to help our customers understand us, make us than 180,000 employees to gain insight into us, into each other and get through this difficult time.”

The United States warns that the next generation of 5G equipment, that a number of telecom experts see as more vulnerable to attack than the previous technology, could be exploited by the Chinese government for espionage, if it is provided by Huawei.

Huawei has denied the claims, even if the American officials have tried to convince governments and telecom operators all over the world to shun Huawei equipment.

“I think it’s more transparent. It is time to take control of our story,” Skinner said, who noted that Huawei buys $11 billion in U.S. goods each year.

The move comes as the United States is seeking the extradition from Canada of Meng Wanzhou, Huawei’s chief financial officer and Run the 47-year-old daughter, after charging her bank and wire fraud in connection with any violation of U.S. sanctions against Iran.

In the interviews earlier this month, Ren said her arrest was politically motivated and that the company had never shared customer information with the Chinese government, and would never do.

Reporting by Diane Bartz and Alexandra Alper; Editing by Sandra Maler

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