In the Amazon, in order to provide help to customers who are about to suicide

(Ap) – Inc. plans to promote the hotline number to call for customers who have a query to its site, which is about a suicide, ” the company told Reuters on Thursday, after the search on the site is suggested to the users to search for loops, and other potentially harmful products.

FILE PHOTO: The Amazon logo is seen in the Young Entrepreneurs fair in Paris, France, on February 7, 2018. REUTERS/Charles Platiau/File Photo

It is a search for the word “suicide” a week ago on Amazon, and it is in the US market, which resulted in the web page to show the users of “suicide kits,” and the legs.

The results of India’s website, included sleeping pills, pesticides, as well as a book with the title “How To Commit Suicide.”

Regulatory scrutiny of big tech companies are growing in the Amazon, faced with the challenges of policing its vast market square, where merchants can have a massage on the lists of prohibited or illegal goods, so that they go unnoticed.

Amazon put up listings for both the book and the rope loops, and after learning of them.

The firm prohibits merchants from selling non-media products that promote or glorify suicide, and, according to its web site.

In a Wall Street Journal report last week that more than 4,000 items on Amazon that were deceptively labeled or that the AMERICAN organizations have been banned or are deemed to be dangerous.

Alphabet, Inc. ‘ s Google, Facebook Inc. and Twitter Inc. already in issue of the hotline numbers in response to search queries from users, wherein the term “suicide.”

While social media platforms have been examined in the past few months on how they moderate, violent and other potentially dangerous content, is so far in the debate have touched on a bit in the world of the top online retailers.

Amazon said that it encouraged customers who are concerned about an item, you can click on the feedback box at the bottom of the article detail page.

The suicide hotline number will be added to the detail page of that specific product, and the information of customers, which is free and confidential help is available through organizations such as the National Suicide Prevention Lifeline.

It will be rolled out in the coming weeks for customers to search for phrases related to suicide, will be appearing in the book is relevant to the product detail page, in the United States and the United Kingdom of great britain next week.

Reporting Munsif Vengattil in Bengaluru, and Jeffrey Dastin in San Francisco; Editing by Patrick Graham and Lisa Shumaker

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