Huawei takes on Apple’s next-generation iPhone-11 Level 30

MUNICH (Reuters) – Huawei [HWT.UL] launched with her ner of 30 smartphones collection on Thursday, in a challenge to Apple’s (AAPL.(O) new iPhone, the 11, the Chinese company’s new devices that were more compact camera with the superior, and wraparound screens to become brighter.

Richard Yu, CEO of Huawei’s consumer business group, announces the release of the Level 30 of the smartphone range, at the Convention Center in Munich, Germany, September 19, 2019 at the latest. REUTERS/Michael Dalder

Huawei’s top-seller, Richard Yu, demonstrated the Extent Of 30 Pro and 30 phones at a glitzy event in Munich, Germany, his first unveiling of a new phone, as the President, Donald Trump, hit song for the Chinese company, with an export ban in May.

“It has a large screen, but it has to be very compact in your hand,” Yu, head of Huawei’s consumer business, said on the phone, in which the fate of Europe will depend on whether customers are buying a device that does not have access to the software and the apps that are supported by Google.

“In spite of all the problems surrounding the Smartphone, as well as the challenges it continues to be challenging, and is willing to be a soldier,” said a telecom and media analyst Paolo Pescatore.

Washington has, in fact, it is forbidden to AMERICAN companies to supply Huawei, which says it is a national security risk, as well as the equipment to be used by Beijing to spy on you, something that Huawei has repeatedly denied.

No. 2 mobile phone maker, expects the U.S. prohibition costs $10 billion.

Huawei’s new phone launch was marked by uncertainty as to whether the company will be the flagship Android device will be able to get the apps supported by Google (GOOGL.R), a unit of the Silicon Valley giant a-z (GOOGL.D).

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Press and hold to launch in Europe and underlines the importance of the 500 million consumers in the region, Huawei has lost five percentage points in the share of the market, as in the united states. it is prohibited, even if the buyers will rally to his notice in the house.

Huawei has been running an online marketing campaign with the slogan “Rethink the Possibilities”, raising the fans to spread the word about the launch.


In the Level 30 range, it will run on an open-source version of Android, and it is not in the current version, licensed by Google, a source familiar with the matter said.

The smartphone will not be able to take advantage of Google Mobile Services, use the google Play Store and download an app, such as Gmail, Youtube or Maps. Instead, Huawei will provide its own interface through which users will be able to access a variety of Google apps.

Without these people, say the analysts, consumers will not want to use that phone except Huawei, you can find a way to convince them that the possibilities are endless and, in the alternative, to provide software, it is a stable and easy-to-use.

Huawei says that the phone is the “brain” – the Kirin 990 chipset was unveiled at a recent tech trade show in Berlin, better performance than the Qualcomm-powered (QCOM.D) 5 g of the phones that are currently on the market, from the market leader Samsung (005930.ME).

Slideshow (8 Images)

In particular, the “big core, little core” configuration of the hardware, meaning that it can run power-hungry applications, such as artificial intelligence, artificial intelligence, or online gaming, while trying to save the battery life on routine tasks.

“Huawei has Apple beaten soundly when it comes to its form factor design, however, even these nice-looking devices that are going to struggle to see the volume without using the Google ecosystem,” analyst Richard Windsor said in a note before the release.

Analysts are keen to know when the phone will actually ship, and how are the prices of the top-end of Level 30 And the Pro compare to the Samsung Galaxy S10 5 G, which retails at $1,299, and the phone in 11 Pro starts, at $999, but does 5G connectivity.

Reporting by Douglas Busvine; Editing by Elaine Hardcastle and Alexander Smith

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