Almost 30 years ago, the first glasses of the Belgian brand Theo on the market. Also now the torch had been passed, the brand bets on the colorful frames where they are so well known for.
The founder of Theo, Wim Somers, has recently function passed to a new generation, among whom his son Mik Somers. That was a guest in the Channel Z-studio to talk about the future of the brand.
The glasses are in almost 50 countries, sold and are always by their colorful and eccentric design. Colored glasses are not the only thing we do, but that is where we need to be known, and what we will continue to make. If you are the hypes follows, with ups and downs. We think prefer long-term’, it sounds.