Google wants ads about abortion, check in advance

Companies and organizations in the United States, the United Kingdom or Ireland, ads on abortions want place ask first in Google submit, it writes the search giant on Wednesday in a blog post.

The new rule is from June of power. When advertisers search terms around the subject of abortion, it must first be determined whether or not they themselves abortions to offer.

Google is asking advertisers whether they are “basic information” about their organization want to deliver. If the information is processed, the complaints labeled. It is an additional text in the ad. ‘Provides abortion or Offers no abortion on’.

According to Google, sure the labels for extra transparency. “This helps to give users the information so they can determine which ads around the topic relevant for them.”

Earlier this month wrote to The Guardian that Google years ago $ 150,000 to but not limited to credits, which was donated to the Obria Group. Complaints of the Obria Group suggested that the organization abortions are offered, while women tend to attempt to trick their pregnancy is not prematurely ended.

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