FILE PHOTO: The logo of Google is seen in Davos, Switzerland, January 20, 2020. REUTERS/Arnd Wiegmann/File Photo
(Reuters) – Alphabet, Inc.-now owned by Google (GOOGL.(O) said on Thursday that it has completed its $2.6 billion acquisition of the privately held big data analytics company Looker Data Sciences, after winning the approval from the uk’s competition watchdog.
Google has announced the cash deal in June, is the first major acquisition for its new cloud business, as the Chief Executive Officer, Thomas Kurian. The deal is intended to build on the success of the Google Cloud and BigQuery, a tool for managing large sets of data.
Eye-catching the tool will allow analysts and other employees, the calculations defined for the items, such as business or high-value customers, and then to visualize trends in the data without writing complex scripts. It competes with Tableau Software Inc. DATA.N., Domo Inc. (DOMO.(O) and Microsoft (MSFT.(O) the Power of BI.
The Competition and Markets said the probe found the deal would not have a negative impact on the quality of the service, or to competition in the market for data analysis tools and software.
The CMA added that the deal is likely to lead to higher prices, lower quality, and if the two are not to be considered as direct competitors of the companies that utilize business intelligence tools such as they will be able to choose from different vendors, including Microsoft, Oracle, Tableau, SAP, and IBM.
Google’s cloud-computing division, is in a far-off third world Amazon.com Inc. (AMZN.(O) and Microsoft Corp (MSFT.(O) in terms of the revenue generated from the lease of infrastructure and other computing tools for businesses.
“While Google did have the ability to make it difficult for competitors to gain access to the Google-generated data, that is, they need to have for online advertising and web analytics services, though, there was no strong evidence that they would have the incentive to do so,” the CMA found.
The deal has also been approved by the united states Department of Justice and the Austrian Federal competition authority.
“We believe that we are in a unique position to promote the data analytics and business intelligence, requirements and even more companies all over the world, in all walks of life,” said Kurian, in a statement announcing the closing of the acquisition.
Reporting Shashwat Awasthi and Yadarisa Shabong in Bengaluru; Editing by Shounak Dasgupta and Patrick Graham