The Google logo is pictured atop an office building in Irvine, California, USA August 7, 2017. REUTERS/Mike Blake – RC17D72E4F60
The tech giants have had enough of cryptocurrency ads.
From June Google will make a ban on the cryptocurrency advertising about the flagship of the search and display ads of companies; Facebook rolled out a similar ban in January.
Google will not display more ads related to cyptocurrencies and related content”, including but not limited to, the first currency of the offer, cryptocurrency exchanges, cryptocurrency wallet, and cryptocurrency trading advice,” the company said in a blog post.
Google announced the policy change, along with its latest bad ads report.” According to Scott Spencer, Google’s Director of Sustainable Advertising, the company reached more than 3.2 billion ads that violated its ad policy in 2017. “That’s more than 100 bad ads per second!” wrote Spencer. The report suggests that Google will be blocked 79 million ads serve malware, and removed 320,000 publishers of the ad network for violations of the policy, among a bevy of other statistics.
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The report talks about Google’s control of misleading content and the “non-regulated or speculative financial products,” that is where cryptocurrency ads. The volatile cryptocurrency landscape is plagued by numerous ICO scams, and a large part of the disingenous and misleading marketing, a lot of appear on the two largest online advertising platforms: Facebook and Google.
The search giant, the ban is of a very far-reaching oppression. Google’s display ads will appear not only in the search results, but over the internet. The Display Network places ads on other web sites, mobile apps on smartphones and tablets, and of course on Google sites such as Gmail, Google Play, and YouTube.
If agencies like the SEC eye sweeping regulations for cryptocurrencies, and ICOs, we continue to see more of the law and order stage in what until now the cryptocurrency Wild West. The SEC has already warned the celebrities that they need to make it public if they promote the cryptocurrency in the wake of recent impersonation scams.
For now, Facebook and Google have at least put an end to scammers trying to dupe his grandmother and grandfather in the use of their pension funds to buy Bitcoin.
This article originally appeared on PCMag.com.