The designers Gabriela Hearst and Cottweiler are yesterday in Paris by the jury proclaimed the winners of the International Woolmark Prize 2016/2017.
More than 75 designers from 60 countries were this year nominated to take part in the prestigious International Woolmark Prize, designers turn on more wool to use. This year, the global finals held in Paris, an important town for the wool, according to the Woolmark Company. “Paris is not only the home of the world’s most iconic fashion houses, but also the most fashion-conscious consumers.” It was also in that city that the competition in 1953 for the first time was held.
Winner Cottweiler represented the British islands and assembled a collection based on merino wool. Designers Ben Cottrell and Matthew Dainty were clearly their origin in the mind during the design process, because they created water – and windproof piece, which also recycled wool was used.
“This prize gives us the chance to see what we do, to share with a much larger audience all over the world,” said the designers behind Cottweiler after the presentation. “All it was for us also is fantastic to be able to work with a different material than otherwise – merino wool -because we are always very interested in experimenting with technology and new developments.”
Gabriela Hearst represented the United States and was lauded because of its technical innovation and craftsmanship in her designs. “Hearst will be a great ambassador for wool,” says jury member Natalie Massenet. “I learned a lot by talking to her about the processes of wool works and the fact that wool does not crease. They used the material in everything from evening gowns on trench coats to suits. There awaits her a beautiful future.”
“It is a great honor to be here to be recognized and I can’t wait to merino wool in the world to promote it. I believe that this is the material of the future.”
The jury of the menswear were among others, Imran Amed, Rami Atallah, Jefferson Hack, and Michael Hadida, at the women’s and children’s decided, among others, Christiane Arp, Anita Barr, Victoria Beckham and Julie Gilhart on whom the coveted award would receive.
Cottweiler and Gabriela Hearst have each of the 100,000 Australian dollar gained to invest in their collections. In addition, they get support from a mentor and some prestigious boutiques their designs sell. The collections of all the finalists will be incidentally available on Ordre.com. (EK)