News

Flag of the cross-country ride raises money for children of fallen heroes

Rolling Memories, a joint venture between PepsiCo and the Children of the Fallen Patriots Foundation, had a ceremony in Bradenton, FL along the 8,000 km cross-country relay to raise scholarship funds for the Gold Star for children.

(Children of the Fallen Patriots Foundation)

Memorial Day is a day to reflect and remember those who make the ultimate sacrifice, and for an organization, a chance to give back to the loved ones they left behind.

PepsiCo truck drivers – who are also U.S. military veterans just completed their fourth annual “Rolling” Remember ” relay, raising funds for the Children of the Fallen Patriots Foundation that provides college scholarships and educational counseling for Gold Star children who lost a parent in the line of duty.

“Rolling Reminder we recognize the sacrifices of veterans and their families and to contribute to a cause we believe in deeply. It is an honor to have the opportunity to involve our own employees, who have served for their country, whether it is by giving them the chance to be a stage of the journey, or organising events along the route,” said Jim Farrell, PepsiCo Vice-President of Logistics, Distribution and Transport.

Rolling Memories, a joint venture between PepsiCo and the Children of the Fallen Patriots Foundation, had a ceremony in Bradenton, FL along the 8,000 km cross-country relay to raise scholarship funds for the Gold Star for children.

(Children of the Fallen Patriots Foundation)

This year, 37 PepsiCo drivers carried an American flag, originally flown on a UH-60 Blackhawk Helicopter in Afghanistan during Operation Enduring Freedom, on an 8,000 km cross-country relay from Seattle to White Plains, NY making 50 stops along the month-long trip.

Rolling Memory increased by $200,000 for the Children of Fallen Patriots Foundation. Since 2002, the foundation has raised more than $21 million in total assistance including college scholarships, grants and educational support for more than 1000 Gold Star kids.

One of the PepsiCo transportation drivers, William Whitlock, an Air Force intelligence analyst who in the ‘ 80s, said he jumped at the chance to take part in the Roles of the Memory.

“In everyday life, the realization of our armed forces have the tendency to fade into the background,” Whitlock, Tampa, Florida, representative, said. “With that, we forget our soldiers, veterans and their survivors. We forget the fallen and their families. Rolling Memory, and the Children of the Fallen Patriots wants to bring back in the foreground of this Memorial Day.”

For Whitlock, the transport of the flag and raising awareness for the organization is about the honor of his fallen brothers and sisters in arms and their children, who go through the extra challenges of losing a parent.

“I proudly displayed the flag on the dashboard of my truck as I drove in my segment of the relay, and I hope that everyone on the road that day not only looked at the special trailer that we have, but sees and reads and checks the Children of the Fallen Patriots and the supports,” he said. “For me, it is the duty and love…No man left behind.”

Caleb Parke is an associate editor for FoxNews.com. You can follow him on Twitter @calebparke

Follow us

Don't be shy, get in touch. We love meeting interesting people and making new friends.

Most popular