Facebook tightens up, the political ad rules in Singapore as the election looms

FILE PHOTO: Attendees walk past a Facebook logo during the Facebook Inc. F8 developers conference in San Jose, California, united states, April 30, 2019. REUTERS/Stephen Lam/File Photo

SINGAPORE (Reuters) – Social media giant Facebook Inc. said on Thursday it had implemented the new rules on political ads will be in Singapore for a special election in the city-state is expected in a few months.

The new rules require those who want to display ads on social issues, elections and politics in Singapore to confirm their identity and location, and to uncover who is responsible for the ad.

Facebook will also need to include “Paid for by” disclaimers in the ads, which will be stored in a searchable on-line library for a period of seven years.

Under pressure from the authorities all over the world, Facebook started last year with the introduction of a number of similar initiatives in several other countries, including the United States, and India, in order to increase the surveillance of the political ads.

Singapore which has been ruled by the People’s Action y, since it split from Malaysia in 1965, has repeatedly said that it is vulnerable to external interference in its internal affairs.

Reporting by Aradhana Aravindan in Singapore. Editing by Lincoln Feast

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