A man looks at his cell phone as he passes a display for advertisement, Walt Disney’s streaming service, Disney+ New York City, USA, 12 November, 2019 at the latest. REUTERS/Brendan McDermid
(Reuters) – Walt Disney Co., Disney+ has been downloaded 22 million times on mobile devices since the launch of the streaming service in November, according to a new report from research firm Apptopia.
Disney had previously said that the new service had witnessed “an extraordinary ask of the consumer on the day of the launch, it reached 10 million sign-ups.
The company now serves approximately 41.5 million viewers in the United States of america, including those of subscribers to other streaming companies, Hulu, and ESPN+, compared to about 61 million, the industry-leader Netflix Inc.
Apptopia, said Disney+ other competitors, such as Netflix, and Amazon.com Inc. ‘ s Prime Video, it will remain largely unchanged in terms of their performance, and at the same time.
While users in the United States, about 200 million hours at Disney’s+ app’s in the first few weeks of its launch, Netflix users spent 1 billion hours over the same time period, according to Apptopia.
Disney, who at this moment is to live in the USA, Canada, australia, New Zealand, Australia and the Netherlands, to an average of 9.5 million daily active users in the past few weeks, Apptopia, said.
Separately, Disney is+ named Google’s most searched word of the year in the United States of america.
Reporting Munsif Vengattil in Bengaluru; Editing by shailesh Kuber