SAN FRANCISCO (Reuters) – A progressive digital group, on Monday launched a $75 million, and digital advertising campaign, the US President, Donald Trump’s online-ad juggernaut, a year later, in the November 2020 election.
David Plouffe, the former President of the united states, Barack Obama’s campaign manager in the 2008 presidential run, to advise the new campaign, to be conducted by the non-profit group to Date, and any affiliated political action committees (PACS) Pacronym.
Trump’s campaign has spent about $25 million in Facebook Inc. and Alphabet, Inc., Google so far this year, according to a Democratic digital firm Bully Pulpit Interactive. That’s more than three of the top issues of the Democratic candidates combined.
“It’s not about matching it Home on a dollar-for-dollar, the online is the reach of the voters with the information they need in order to continue to be an active, organized, and mobilized, in order to vote for Trump out of office next November,” said Tara McGowan, a founder of both the Pacronym, and Short.
“The democrats have been slow to evolve their strategies in order to meet the growing demand for online information. We are now ready to take the fight to the Assets right away.” she said.
The effort, known as the “Four is Enough” and will be running ads on Facebook, Instagram, YouTube, Flickr, and Pandora. It will be able to focus on the voters in the states where the race is expected to be hotly contested, such as Arizona, Wisconsin, Michigan, Pennsylvania, and North Carolina.
“Last-minute, multi-million-dollar ad buys, it is not enough any more,” Plouffe said in a statement on Monday.
“This election has been fought and is being fought online. There will not be a magic message in the ad or the candidate. We’re going to grind out the win the hard way, and it will take a long time to learn how to build the most effective case, it is the right of the voters,” he said.
Reporting Elizabeth, Illustrator; Editing by David Gregorio