BlackBerry stops developing its own smartphones
BlackBerry stops making its own smartphones. Instead, the company should only focus on the development of software.
The Canadian company, Wednesday announced the presentation of its quarterly results (pdf).
BlackBerry will still provide licenses to other companies producing smartphones under the BlackBerry name want to develop. That happens for the first time in Indonesia, where a telecomonderneming is established to devices with the BlackBerry version of Android on the latest devices.
“We reach a tipping point with our strategy”, says managing director John Chen of BlackBerry, which a year ago promised to the hardware development to stop if the smartphoneverkoop not profitable, would be.
“The company plans to all internal hardware development was to stop this outsource partners,” said Chen. According to him, to make sure that there is less high investments are needed and that BlackBerry again more profitable can be.
BlackBerry makes no sales of its smartphones is more famous, but according to market researcher Gartner, the company sold this year, about a million smartphones. In 2015 did Apple, on average, about a day and a half about selling so many phones.
BlackBerry saw its sales in the quarter of June to August 2016, again significantly shrink, to 334 million dollars. That was a year before 490 million dollars.
From software and services, the new focus of BlackBerry, had a turnover of 138 million dollars turned.
There was a net loss of 372 million dollars ago. That came under more by some non-recurring amortisation, depreciation and restructureringskosten. That will not be taken into account, says BlackBerry min or more even to run.