LOS ANGELES – It was smooth sailing to the first place in the box office for ” Pirates of the Caribbean: Dead men Tell No Tales,” but the waters were choppier for the Dwayne Johnson comedy “Baywatch.”
Studio estimates on Sunday to say the fifth installment of the “Pirates of the Caribbean franchise, takes over $62.2 million in the first three days in theaters.
The Johnny Depp-starrer is projected to take in $76.6 million over the four-day holiday weekend.
It was the second lowest domestic opening for the nearly $4 billion franchise, but the last film, which cost a reported $230 million to produce, has a huge international appeal. The four-day worldwide total is expected to be at $300 million.
Having the majority of the profits come from international revenue is not alarming Walt Disney Studios.
“This is a trend that we have seen play in the course of these films,” said Dave Hollis, executive vice president of distribution for Disney. “‘Pirates’ is a huge spectacle movie of the kind that international audiences continue to be drawn in the direction of … but the domestic response also appears that the target audience for this film is clearly present.”
The R-rated “Baywatch,” meanwhile, is sinking like a stone. The widely derided update of the 1990s TV show earned only $18.1 million in the weekend against an almost $70 million price tag. Including Thursday’s result, the film is projected to collect $26.6 million by the close of Memorial Day.
Even the “Guardians of the Galaxy, Vol. 2” did better in its fourth weekend. The space opera added $19.9 million on the second place with a lead of “Baywatch” in the box office.
The “Baywatch” miss can be attributed to a number of factors. Even with the star power of Johnson, R-rated Hollywood updates to family-friendly tv shows have a bad track record, ComScore’s senior media analyst Paul Dergarabedian said.
Earlier this year, the Dax Shepard’s R-rated update of the “CHiPs” tanked with only $18.6 million in their own country against a $25 million budget.
This month, the box office is also hard on almost every movie, except for “Guardians of the Galaxy.”
“‘Baywatch’ is not only as a victim in this market,” Dergarabedian said. “It is in a few other films that underperformed.”
Even the modestly rated “Alien: Covenant” had an extraordinarily steep 71 percent in its second weekend in theaters to take fourth place with $10.5 million. The teenage romance “Everything” rounded out the top five with $ 6.2 million.
“Hollywood needs June save in the box office world,” Dergarabedian said.
The first challenge with confidence: “Wonder Woman.”
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to comScore. Final domestic figures will be released Monday.
1.”Pirates of the Caribbean: Dead men Tell No Tales,” $62.2 million.
2.”Guardians of the Galaxy, Vol. 2,” $19.9 million.
3.”Baywatch,” $18.1 million.
4.”Strange: the Covenant,” $10.5 million.
5.”Everything, everything, everything,” $6.2 million.
6.”Diary of a Wimpy Kid: The Long haul,” $4.4 million.
7.”Snatched,” $3.9 million.
8.”King Arthur: the Legend of the Sword,” $3.2 million.
9.”The Boss of the Baby,” $1.7 million.
10.”Belle and the Beast,” $1.6 million.