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‘A whole village that is overrun, it is already a success for Serious Request: Lifeline’

Sharid All, the new zendermanager, believes it is important that within the Dutch radio station 3FM also the small successes to be celebrated. “We would be crazy to stop Serious Request”, she says to NU.nl.

Monday night is the first edition of Serious Request: Lifeline to an end. The past week were multiple 3FM dj couples throughout the Netherlands to raise money for the Red Cross.

That the yield this year is lower would come out to attack than during all previous editions, when the benefit is still in the Glass House took place, seemed to advance all clear.

But that was All no reason not to with the action. According to her, the attention rested on the small successes.

“Sander (Hoogendoorn, eds.) and Eva Koreman, ed.) were in Wieringerwerf collected by a whole row of tractors. Jorien Renkema and Rob Janssen have Brabant on its head and by a dweilorkest accompanied. That is also the Dutch radio station 3FM, which is also a Serious Request: Lifeline and that are also partial successes. We would be crazy if we were completely stopped. I am huge proud of everyone who contributed to this in three months time from the ground, to cram.”

Return Glass House

Comparisons with previous editions also appear for some other reason, unnecessary according to Everything: “I see this as a first edition, not the fifteenth. It is a new concept, with a new team and new technology.”

That the Glass House will soon will come back, seems like its not likely.

“Never say never, but no. It was beautiful as it was, but we should see if we Serious Request Lifeline can return or develop.”

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