4 myths about jeans under the microscope

Of the gold mines in California to cases worldwide, the jeans is everywhere and hit never out of fashion. Also this summer, denim is again ubiquitous. All labels are put in on jeanslooks and we may even, once again, from head to toe in denim appear. We clarify four myths about this popular substance for you.

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Jeans is a top American

This is not quite right. The Italian Genoa and the French city of Nîmes are, after all, the origin of jeans and denim. The material of which jeans are made was first produced in Avignon by the family of André. The substance was created to be the freely of the Camargue to dress. French cowboys reason so also in their blue denim to horse. So comes denim (de Nîmes) name. ‘Jeans’ comes from Genoa, the Italian port town. The sailors on the spot were wearing trousers made of denim and the fabric was traded in the port.

The main reason why America is associated with denim, is the popularity that the dust collected around 1850. Two immigrants, the German merchant Levi Strauss and tailor Jacob Davis, made sure that all the gold diggers blue jeans started to wear. Upon his arrival in America produced Strauss trousers made from sailcloth. When he denim discovered, which is even stronger than canvas, he filled a gap in the market. The only problem was that the pants in places where voltage is present, quickly tore. Found David a solution for this: rivets.

The combination of all these ingenious inventions resulted in the blue jeans as we know it now.

American stars such as James Dean, Elvis, and Marilyn Monroe gave the trousers a sexy image and contributed to the popularization of jeans in the United States.

You should jeans not to often wash

Completely true. It may sound dirty, but jeans will last longer beautiful when you don’t get too close to the water and soap. Do you want to do the odours, put your copy in less than 24 hours in a plastic bag in the freezer. That way, you remove some of the bacteria that cause the bad smells cause. It is by no means a solution, but can still wash snooze. When they are ready for a ride in the washing machine, turn them inside out and wash the pants on a low temperature.

Also Jason Denham, founder of the jeanslabel Denham, recommends that your jeans are not too often in the washing machine to stop. “Who a pair of jeans for a year wears without washing, a lovely copy. By a pair of jeans to wear, the pants a unique look with a personal print. We have our own soap products and sprays without the chemicals and perfumes that remove bacteria. The care of your jeans is just as important as the production.’

Jeans are not environmentally responsible

The ‘dirty laundry’ of jeans is indeed not so clean. For a kilo of cotton growing is about 10.000 pounds of water needed. That means that there are more than 7000 litres of water per pair of jeans is used. ‘A pair of jeans consists of approximately 90 per cent of cotton, and unfortunately it is cotton farming is extremely harmful to the environment. The gathered facts in the record speak for itself. Cotton production consumes not only a lot of water, the susceptible cotton plant takes up to 25 percent of the global insecticidengebruik for her account. In some countries even up to 40 times per year minimum. For a typical jeans – the Belgian buys an average of one per year – is about 325 grams of pesticides used. A large part of it is extremely poisonous, harmful to the environment, and the health of katoenarbeiders,’ explains Simone Heinen of NBVuit.


A jeans consists of approximately 90 per cent of cotton, and unfortunately it is cotton farming is extremely harmful to the environment.

Also the rest of the jeansproductieketen is harmful to the environment. ‘Thus also the production of denim, cotton to the ecological cost. During the dyeing, washing and crease-resistant that make use of environmentally damaging products, such as metal-containing dyes, or formaldehyde, an ingredient of synthetic resin. Finally, add also the costs of transportation of a pair of jeans the ecological footprint. French study from 2004 showed that a pair of jeans of Uzbek cotton to 23,000 miles, gathering up in the French shops, dedicates Heinen.

Fortunately, there are meanwhile a lot of brands who think about alternatives. Organic cotton and hemp for example, is much more environmentally friendly than ordinary cotton because there is less water and pesticides are needed. If you are unsure of the ecological footprint of a jeanslabel, surf you to the best website, Rank a Brand.

Go with your jeans in a bath for a good fit

Some jeansfans take a hot bath with their new pair of jeans and hold on to it after washing until it is dry. So would the pants is put to your body. This is, unless the brand specifically recommends, is not necessary. Who is this method still want to try, may just as well be freshly washed jeans attract when it is still a little damp. So you avoid the very unpleasant experience to have with your pants on in the bath to soak.

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